Cayda is a design and marketing agency that specializes in brand identity design, web design/development, and product design. They help seed stage or series a startup that has raised and needs any of the following
It was an exciting and tough experience working with their founder on this website because of the various round of feedbacks making adjustments that helped bring the website to life. The design of the website had been done on Figma, so the bulk of what I had to handle was replicating what they had on Figma in Webflow.
Development of the site was entirely done on Webflow, I also had to use some custom code for situations that Webflows native functionalities couldn't handle.
Partcloud is an online educational platform built on the vision to teach people how to use no-code tools to build and impact the world. They originally started out as a no-code talent pool, acting as a third party between no-code experts and those who needed their service, since then they've decided to go back to their original vision of education.
I originally worked with Partcloud as a no-code tool expert, specifically for Webflow.
In my time working with them I was contracted to build their Website using Webflow, I worked closely with designers on their team to review designs when needed, after which I built the Website on Webflow.
Their Website was built to be a major marketing tool for their business, to help both educators and those who seek to be educated become aware of the opportunities they present.
Dash Ambulance is a health tech organisation that brings together the power of technology and medicine to provide a solution for those who are in need of an Ambulance in emergency health solutions. Think of a ride hailing app, but for Ambulances. They just don't provide Ambulances, the patient is also given pre-hospital care by trained paramedics to better the patients chances of improved health.
It was an exciting experience working on this project. I was responsible for branding, web design, and web development. I worked through a number of visual design concepts while collaborating and working closely with the company's founder.
The design of the brand's logo and website layout was based on research carried out on both competitors website and other health related visuals. The goal of building the website was to properly state to their target audience what their mission was as a company, and eventually lead them to download their mobile app which would be used to patronise the services they provided, this was done successfully and the result was one that the founder and his team were amazed with.
RegComp Financial is a regulatory compliance firm that consults for middle and lower market firms, they help clients to avoid having a run-in with compliance regulatory bodies. They offer services to investment advisors, broker dealers, family offices. They also help businesses with FINRA CAB registration.
As a business looking to expand their reach, bring more awareness, and be more accessible to their clientele, RegComp sought to create a Website that would help their business do just that. The client was also particular about the visual direction they desired and thought would best represent them, to communicate this they provided a mini moodboard for me to work with.
This particular project was especially exciting for me because after watching the show Suits I had a special appreciation for those whose work involved law enforcement, I built on the moodboard created by the client to do some research which helped me better understand the clients business. The research also helped me come up with a design direction I believed would best represent the business to the clients audience.
With the help of the client's swift review and feedback we were able to create and develop a Website that achieved the purpose it was created for.
Vested Africa ensures the talent building Africas future have the support, immediate liquidity, and wealth advice to exercise their stock options and create long term wealth, they also work with companies interested in creating a healthy work environment by supporting their employees growth.
Still a growing business at the time, Vested needed a rather simple website they could use to set up shop and reach their audience which mostly had a demographic of young people below 35.
To create Vested Africa's site I had to take a look at a number of websites including some they shared to understand their business and how best to represent information in a way that's clear and understandable to their target demographic. I implemented the brands colors and a clean looking layout which had a balanced blend of squared and rounded shapes to achieve a visually appealing website. The building was done entirely on Webflow.